We're always adding new products to our store, and with our massive selection no doubt you may not always find everything we have just added. It was for this very reason that we put together this page of of OpticsPlanet's Newest Products. While you can find the Newest Sunglasses, New Rifle Scopes and the latest offerings from various categories and brands through their main pages, here you'll find a wide variety of the best new gear in the world. Want the Latest Ray Bans? We've got them. Prefer tough New BLACKHAWK! gear? We've got that too. We add the latest gear as soon as possible, so when you hear about a new binocular with the exact features you've been waiting for, check the OpticsPlanet New Products page to see if it's arrive yet!