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OPTICSPLANET, INC. INTRODUCES DEDICATED NIGHT VISION ONLINE STORE NIGHT-OPTICS.COM

OpticsPlanet, Inc. launches Night-Optics.com, a Web property dedicated to night optics technology from leading brands like ATN, Bushnell, Yukon and Night Owl Optics.

Northbrook, IL (PRWEB) November 11, 2008 -- OpticsPlanet, Inc. is pleased to introduce its latest Web property, Night-Optics.com. OpticsPlanet, Inc. is the largest specialized online retailer of optical products in product categories including night vision, tactical equipment, riflescopes, binoculars and telescopes. The new night optics online store Night-Optics.com offers a more targeted experience for customers looking for the latest in night vision optics technology from leading manufacturers like ATN, Aimshot, Bushnell, ITT, Leupold, Yukon and Night Owl Optics.

Merchandising Manager for OpticsPlanet, Inc., Yuris Bendiks comments, "We are thrilled to introduce Night-Optics.com. The site is dedicated to products that operate at night and is an exciting development at OpticsPlanet, Inc. The idea was to create an online community of people with a passion for night optics products. We want to provide a single location where our customers can learn about and purchase the latest night optics technologies including thermal imaging and night vision."

Night-Optics.com feature product forums, gift guides and "Ask an Expert" pages to educate customers while providing a communal atmosphere. "We want the product selection process to be easy for customers," states Mr. Bendiks. "Our night vision product specialists are always available to answer customer questions about night optics technologies."

Targeting police, military and law enforcement professionals, Night-Optics features night vision binoculars, monoculars, riflescopes, and thermal imaging cameras. Night-Optics.com even provides a Request for Quote program for government, law enforcement units, SWAT teams, police departments and volume sale orders. Additionally, a large selection of night optics used for recreational activities such as camping, hunting and fishing are also available. Promising outstanding customer service, Free Shipping on orders over $29.95, free shipping to Military APO/FPO worldwide and a 100% Satisfaction Guarantee, Night-Optics is a notable addition to the OpticsPlanet, Inc. network.

About OpticsPlanet, Inc.

Founded in 1999, OpticsPlanet, Inc. is one of the world's leading online retailers carrying a wide variety of optical product categories such as binoculars, telescopes, rifle scopes, radar guns, outdoor equipment, sunglasses, microscopes, night vision, and much more. The company was incorporated in Illinois in 2000 and operates a network of multiple online stores: OpticsPlanet.com, Shoptics.com, Tactical-Store.com, OpticsForYou.com, EyeWearPlanet.com, RadarGuns.com, Microscopes.com, Bushnelloptics.com and Night-optics.com.

Media Contact:

3150 Commercial Ave.
Northbrook, IL 60062
(800) 504-5897