Careers at OpticsPlanet
Explore exciting career opportunities at OpticsPlanet, search for available positions and apply online. OpticsPlanet, Inc. is a fast-growing e-commerce company with a widely diversified product base, including sport optics, scientific equipment, electronic gadgets, performance eyewear and more.
As business expands, we are continuously looking for talented and ambitious individuals to join our team. We offer an exclusive set of benefits to our full time employees including health insurance, progressive system of flexible time off starting with three weeks per year, employee discount purchase program, 401K, on-the-job training and great opportunities for growth.
- Software Engineer/Architect
- Senior Software Engineer - PHP
- Software Engineer / Web Developer - PHP
- Senior Database Developer / Administrator
- Sr. Database Developer / Administrator with Business Intelligence (BI) and Data Warehouse experience
- Software QA Engineer
- PHP/Front End Developer w/ WordPress experience
- Sr. Front End Developer / JavaScript / AJAX / JSONP / jQuery / HTML5
- Web Designer with Extensive User Interface Experience
- Call Center Manager
- Inside Sales / Customer Service Representative – Full Time
- Inside Sales / Customer Service Representative - Part Time
- eBay / Amazon Marketplace Specialist
- Shooting Sports Product Specialist
- Product Category Manager - Hunting, Tactical, Military, and Outdoors
- Junior Web Content Developer
- Web Content Copywriter
- Email Marketing Manager
- SEO Marketing Manager (Search Engine Marketing)
- Marketing Promotions Copy Specialist (Internet / E-Commerce)
- Merchandising Analyst
- Search Engine Marketing Manager
To apply, please fill out this Job Application
Email Marketing Manager
Job Description
The Email Marketing Manager position at OpticsPlanet offers the opportunity to oversee the multi-million dollar Email Marketing Program for a top 200 online retailer with close to one million products. The Email Marketing program is one of the main drivers of our very high customer retention rate. Your technical and analytical skills will be stretched to their capacity, identifying opportunities to further develop our Email Marketing Strategy and building a more complex email system. Your collaborative planning skills will be honed and tested as you work together with the sales and promotions, merchandising, web design and development teams. This is a great opportunity for an experienced Email Marketing professional with proven success managing over a very large, quality email list, promotional email strategy for an ecommerce business who has the ability to adapt quickly and thrive in a rapidly growing environment.
Primary Duties and Responsibilities
- Plan and execute email campaigns and oversee their entire cycle including creative development, segmentation, data processing, pre-deployment testing, quality control and back-end analysis
- Lead the initiatives and projects to further enhance our email system in terms of reporting, customization, segmentation, multi-store integration, automation and more
- Maintain a healthy email system by monitoring deliverability, sending scores, bounce/unsubscribes/complaint rates, and metrics
- Manage strategy for even-triggered/automated email messages and analyze their effectiveness
- Partner with Engagement & Design teams to optimize and test the design, layout, customer segmentation, and messaging strategies for all email communications
- Analyze email campaigns and identify opportunities to improve performance & efficiency
- Work with the rest of the Marketing team to develop strategies for increasing customer retention and engagement, social media audiences, PR opportunities, and more
- Manage relationship with ESPs
Qualifications, Skills and Requirements
- A minimum of 2 year experience in managing Email Marketing Strategy and technical Email Creation process for an ecommerce business
- Knowledge of best practices for email marketing, dynamic content, testing methodologies, list segmentation, deliverability and CAN-SPAM laws
- Basic Working Knowledge of HTML, Photoshop is a plus
- Bachelor's degree in a related field is required
- A broad knowledge of ecommerce business models
- Excellent verbal Communication Skills and proficiency in the English Language
- A sharp mind with an ability to understand & develop concepts and a detail oriented approach to work
- Positive attitude, strong work ethics, and ability to multi task
- Advanced proficiency in Microsoft Office, specifically MS Excel as well as high comfort level with software and technology
Personal Characteristics
To be successful in this position, you must have strong attention to detail, be able to work in a demanding and fast-paced environment, attend to multiple tasks simultaneously under pressure, and be willing to learn.Apply Here
SEO Marketing Manager (Search Engine Marketing)
Job Description
The SEO Marketing Manager position at OpticsPlanet offers the opportunity to help set SEO strategy for a top 200 online retailer with close to one million products, competing for top rankings with the likes of Amazon, Cabelas, Zappos and other e-commerce giants. Your analytical skills will be stretched to their capacity, creating large scale content and architecture strategies to respond to and anticipate search engine algorithm changes. Your creative abilities will be fully utilized in crafting innovative campaigns to earn organic links from high value domains. Your teamwork and collaborative planning skills will be honed and tested as you work together with our Marketing, Web Content, Web Design and Software Development Teams to shape the architecture and content of our website to best serve our customers while achieving all our SEO goals and being efficient with internal resources. You will help OpticsPlanet maintain AND improve position on thousands of short and mid-tail keywords, while also finding new query spaces for us to improve and acquire new customers. Your skill in "nuts and bolts" on-page SEO will be utilized in doing hands-on work crafting and refining the most important pages on our website - pages that are viewed by hundreds of thousands of visitors and compete for keywords that get millions of searches every year. In short, this is an amazing opportunity for an experienced enterprise SEO professional or an up and coming talent with a track record of strong SEO results in less competitive markets, who has the ability to learn quickly and thrives when given new challenges.
Primary Duties and Responsibilities
- Implement, monitor, and continue developing our SEO strategy
- Compete for first page rankings through optimization among search engines
- Find opportunities to acquire new customers through optimization for new queries
- Manage content & architecture for our network of online web properties
- Work with Content and Software Development teams to implement large scale strategies
- Maintain each store's taxonomy and help build the proper on-site classification of products
- Build our template library to best optimize the 10,000s of newly added pages
- Provide Training to and uphold SEO standards of all content contributing teams
- Analyze website traffic utilizing a variety of analytics tools
- Earn and refine organic inbound links through creative and effective link- building strategies
Qualifications, Skills and Requirements
- Proven SEO experience and understanding
- Strong familiarity with current and developing SEO trends and requirements
- Experience with web content management systems, analytics tools, and basic HTML is a must
- Strong Analytical and Logical skills
- Bachelor's degree in a related field is preferred but not required
- Positive attitude, strong work ethics, and ability to multi task
- A sharp mind with an ability to understand concepts
- Willingness to learn
- Attention to details
- A broad knowledge of ecommerce business models
- Excellent verbal and written communication skills
- Advanced proficiency in Microsoft Office, specifically MS Excel
- High comfort level with software and technology
Personal Characteristics
To be successful in this position, you must have strong attention to detail, be able to work in a demanding and fast-paced environment, attend to multiple tasks simultaneously under pressure, and be willing to learn.Apply Here
Controller
Job Description
OpticsPlanet is seeking a controller to direct the fiscal (accounting, A/P, A/R, payroll, budget, forecast, credit, insurance, tax, and treasury) and analytical functions of the company, in accordance with generally accepted accounting principles (GAAP). The Controller will assure that adequate procedures and controls are in place to ensure compliance with company expenditure requirements.
Responsibilities
- Plan, develop, organize, implement, direct and evaluate the organization's accounting and fiscal function and performance.
- Develop timely and accurate budgets/forecasts, financial reports and financial trends in order to assist the senior executives and managers in performing their responsibilities.
- Take ownership of the general ledger, including monthly financial close, expense accruals, reconciliations and journal entries and preparation of related financial reports .
- Provide analytical support for key internal functions as needed.
- Assist in an annual financial audit on a timely basis.
- Be an advisor from the financial perspective on any contracts into which the company may enter.
- Evaluate the finance and accounting team, plan for continual improvement of the efficiency and effectiveness of the group and provide individuals with professional and personal growth with emphasis on opportunities.
- Enhance and/or develop, implement and enforce policies and procedures of the organization by way of systems that will improve the overall operation and effectiveness of the corporation.
- Continual improvement of the budgeting/forecasting process through education of senior managers on financial issues impacting their budgets.
- Develop a reliable cash flow projection process and reporting mechanism which includes analysis of borrowing capacity on the company's line of credit.
- Develop a reliable cash flow projection process and reporting mechanism which includes minimum cash threshold to meet operating needs.
- Provide strategic financial leadership and support on the evaluation of potential alliances, acquisitions, mergers and investments and/or other issues affecting the business including but not limited to: conduct due diligence reviews, provide financial modeling, finance equity and debt, negotiate deals, and manage all 3rd party professionals for mergers/acquisitions.
- Manage working capital and balance sheet for company.
- Administer the company's annual planning process as well as ongoing budget management and control.
- Manage the company's banking relationship.
- Manage the company's corporate and other taxes, insurance and other similar functions.
- Stay abreast of trends and regulations to ensure effectiveness and compliance for the finance functions.
- Develop credibility for the finance group by providing timely and accurate analysis of budgets/forecasts, financial reports and financial trends in order to assist the CEO/President and the Board and other senior executives in performing their responsibilities.
- Be an key member of ERP implementation.
- Responsible for headcount of 10.
Requirements
- An undergraduate degree in Accounting/Finance or a related discipline is required; an MBA or Masters degree in a related discipline is desirable. A CPA is required.
- Experienced financial executive; 10 – 15 years experience.
- Experienced financial manager; 5-10 years experience in a management capacity and cover a diverse range of financial responsibilities, preferably in a multi-divisional environment.
- Industry experience in ERP based manufacturing/distribution, Ecommerce, or retail is preferred.
- Experience with a large public accounting firm preferred.
- Experience in a leadership position directly managing others, and getting results through others.
- Proficiency with advanced Excel functions and basic database management is preferred.
- Experience developing and accomplishing corporate strategies.
- Experienced contract negotiator.
- Experience developing and accomplishing corporate strategies.
- Prior ERP implementation is a plus.
Senior Database Developer / Administrator
Job Description
OpticsPlanet, Inc. is seeking a full-time Senior Database Developer/Administrator, who will be responsible for development and administration of multiple MS SQL Server databases. The ideal candidate has a background in both database development and administration, and must be willing to be flexible with priorities as they change rapidly in our dynamic fast-paced environment.
Primary Duties and Responsibilities
-
Database Development
- Develop complex stored procedures, functions, triggers, views and queries in support of application development
- Participate in application development projects and be responsible for the database architecture and design
- Review and optimize existing stored procedures, functions, triggers and queries
- Convert existing embedded SQL code into stored procedures
- Develop custom scripts to automate various database management processes
- Occasionally write single-time reports on demand
- Plan, organize, implement, and maintain multiple database environments
- Schedule and monitor backups, maintenance plans, and other jobs
- Monitor and troubleshoot database performance
- Perform capacity planning on database servers
- Implement and support database replication
- Provide on call coverage to support production databases
Database Administration
Requirements
- Bachelor's degree in Computer Science, IT or related field
- At least 5 years of professional work experience
- Strong problem solving skills
- Positive attitude and strong work ethic
- Ability to meet multiple deadlines in a multitasking environment
- Strong written and verbal communications skills
Qualifications
- Strong experience in T-SQL, procedures, functions, triggers, views and queries
- Experience in MS SQL Server 2005/2008 administration
- Proficiency with Microsoft Office 2003/2007/2010
- Working knowledge of MS Access and MySQL databases
- Knowledge of data warehousing and data mining
Sr. Database Developer / Administrator with Business Intelligence (BI) and Data Warehouse experience
Job Description
OpticsPlanet, Inc. is seeking a full-time Senior Database Developer/Administrator, who will be responsible for development and administration of multiple MS SQL and MySQL Server databases and expansion of company's BI and Data Warehouse systems and Big Data-driven applications. The ideal candidate has a background in both database development and administration, and must be willing to be flexible with priorities as they change rapidly in our dynamic fast-paced environment.
As a DBA Database Developer/Administrator, you will be responsible for the analysis, requirements gathering and participating in the modeling of data marts as well as the design, develop, test and implement reports, dashboards and scorecards using our business intelligence tools.
Primary Duties and Responsibilities
-
Database Development
- Lead the development of the Microsoft BI reporting environment
- Develop ETL packages, Cube Model and support the existing database components.
- Design, develop, and implement data warehouses/data marts using BI tools, and databases such as SQL Server 2005/2008 and MySQL 5.5/5.6
- Create integration services packages, scripts, and other elements
- Develop complex stored procedures, functions, triggers, views and queries in support of application development
- Participate in application development projects and be responsible for the database architecture and design
- Review and optimize existing stored procedures, functions, triggers and queries
- Convert existing embedded SQL code into stored procedures
- Develop custom scripts to automate various database management processes
- Occasionally write single-time reports on demand
- Plan, organize, implement, and maintain multiple database environments
- Schedule and monitor backups, maintenance plans, and other jobs
- Monitor and troubleshoot database performance
- Perform capacity planning on database servers
- Implement and support database replication
- Provide on call coverage to support production databases
- Continuing the development and administration of business intelligence solutions
Database Administration
Requirements
- Bachelor's degree in Computer Science, IT or related field
- At least 5 years of professional work experience
- Strong problem solving skills
- Positive attitude and strong work ethic
- Ability to meet multiple deadlines in a multitasking environment
- Strong written and verbal communications skills
Qualifications
- Strong experience in T-SQL, procedures, functions, triggers, views and queries
- Experience in MS SQL Server 2005/2008 administration
- Experience in MySQL 5.5/5.6 Server administration
- Experience with Microsoft BI Suite (SSAS, SSIS and SSRS) is a STRONG plus
- Proficiency with Microsoft Office 2007/2010/2013
- Knowledge of data warehousing and data mining
Personal Characteristics
To be successful in this position, you must have strong attention to detail, be able to work in a demanding and fast-paced environment, attend to multiple tasks simultaneously under pressure, and be willing to learn.Apply Here
Software QA Engineer
Job Description
As the Software QA Engineer, you will work with developers to develop, maintain, and execute quality assurance testing procedures for web based applications. The successful applicant must be detail oriented, able to work autonomously, and communicate clearly and work effectively with a variety of groups such as software development and project management.
The Software QA Engineer will be responsible for developing and executing formal test plans to ensure the delivery of quality software applications. Involved in the test planning, writing test cases/scripts, creating reusable test data, test case automation, and test execution. Defines and tracks quality assurance metrics such as defects, defect counts, test results and test status. Collects and analyzes data for software process evaluation and improvements, and integrates them into business processes to address the business needs. Documents all problems and assist in their resolution.
Responsibilities
- Develop and maintain test plans, manual and automated test scripts for user interface, functional and integration testing.
- Perform configuration testing
- Execute functional, regression, acceptance, integration testing.
- Perform test design reviews and incorporate stakeholder feedback
- Maintain test execution steps in an automated framework
- Perform manual and exploratory testing as needed
- Identify, analyze, and troubleshoot problems
- Document and communicate test results
- Document and track product defects
Requirements
- 3+ years Quality Assurance experience
- 4-year degree in a related field
- Web based testing experience
- Database and Web Services Application testing experience
- Test Scripting and Automation Experience
- Experience with Test Plans, Test Cases, QA Tools, and Bug Management experience
- Strong knowledge of LAMP Stack
- Strong knowledge of MySQL
- Project Management experience a plus
PHP/Front End Developer w/ WordPress experience
Job Description
OpticsPlanet, Inc. is seeking a PHP developer with WordPress and front-end development experience. You will be working closely with designers and software engineers to implement user interfaces, support our WordPress instances and write PHP code to support our existing infrastructure.
Primary Duties and Responsibilities
- Work with UI designers, graphics designers and software engineers to implement user interfaces using XHTML, HTML5, CSS, JavaScript and AJAX
- Write standards compliant XHML and CSS
- Supporting our LAMP software products
- Supporting internal customer requests, problems and bug reports
- Identify and resolve browser compatibility issues
- Test new and existing web applications
Qualifications, Skills and Requirements
- Submitting a link to a strong online portfolio featuring samples of previous work will be helpful
- Expertise in XHTML, CSS, Javascript, AJAX, JSONP
- 3+ years of experience building user interfaces for web applications
- 2+ years of experience with PHP or other server-side scripting language
- 2+ years of working with WordPress installations (setup, theme implementation, customization, etc.)
- Must be willing to learn advanced PHP programming
- Experience with Adobe Dreamweaver
- Extremely detail oriented with a passion of delivering high performance code and pixel perfect implementations
- Must be able to write JavaScript with and without the use of OOJS Frameworks such as jQuery
- Understanding of modern communication media and social networking
- Basic knowledge of Adobe Photoshop, Illustrator and InDesign
- A habit of thorough testing and retesting of own work
- Excellent documentation and communication skills
- Ability to keep up to date with related technologies
- Ability to handle the pressure and fluidity of a fast paced environment
- Ability to multitask, juggle multiple projects simultaneously and meet strict deadlines
- Ability to present and "sell" your solutions
Software Engineer/Architect
Job Description
Are you a Visionary Web Architect/Software Engineer that can see where our business will be in 3-5 years, from a software development / e-commerce perspective?
OpticsPlanet, Inc is a leading internet retailer with a wide selection of products selling to educational, scientific, outdoor, military and consumer markets. We use a wide range of state-of-the-art ecommerce technologies, manage large sets of data, and solve complex engineering and business issues on daily basis. We're not only looking for an experienced software web architect but also someone that can fill the shoes of a Technical Hands-on Manager.
This person will help set the direction for web frameworks, software methodologies, and technology selection along with guiding the organization in building a robust, stable and scalable solution to meet its online business requirements. Many of these requirements are currently being developed.
Primary Duties and Responsibilities
- Actively participate in creating a large-scale full-featured multi-store ecommerce platform.
- Develop software architecture design; participate in discussions about hardware solutions.
- Participation in architectural design of new modules, as well as refactoring to accommodate additional requirements.
- Develop database structure for internal applications, develop complicated queries (20-30 tables for one query) for Mysql and MSSQL, know best practices for working with big datasets (10M+ records).
- Make contributions in team meetings and brainstorming sessions on a technical level.
- Work in a fast paced environment, setup priorities for different projects.
What you would need to qualify
- Bachelors Degree in Information Technology, Computer Science preferred.
- 5+ years of Web Architect / Development experience. Working with PHP, LAMP, MySQL, and JavaScript is a plus.
- Strong people and project management skills, must be able to function as a project leader as well as an individual contributor.
- Comprehensive understanding of/practical experience with content management, document management and knowledge of management concepts.
- Excellent knowledge of Web platforms and technologies.
- Advanced understanding of object-oriented programming languages
- Hands-on experience with Web-database integration and a range of relational database platforms, including SQL Server and MySQL.
So if you are a Web Architect who has experience designing and building high performance web applications, we look forward to seeing your resume today!Apply Here
Senior Software Engineer - PHP
Job Description
Are you an experienced software engineer that can grasp complexity of large projects, work in a fast paced environment, and take your skills to the next level?
OpticsPlanet, Inc is a leading internet retailer with a wide selection of products selling to educational, scientific, outdoor, military and consumer markets. We use a wide range of state-of-the-art ecommerce technologies, manage large sets of data, and solve complex engineering and business issues on daily basis. We constantly improve and expand our own large-scale full-featured multi-store ecommerce architecture and work on integration with numerous external business systems and platforms. We're looking for a Senior Software Engineer to join our team.
This person will be working on some of the major projects being introduced in the company, development of existing web applications, as well as integrating with 3rd party tools and services.
Primary Duties and Responsibilities
- Development of enterprise web applications on a LAMP stack, working with Zend Framework, Symfony, and Doctrine.
- Designing, planning, and development of new features and systems, as well as improvements to existing platform components.
- Development and integration with 3rd party tools and services, as well as integration between different in-house systems.
- Data mining and analytics, including multi-database reporting.
What you would need to qualify
- Bachelors Degree in Information Technology (Computer Science preferred) or equivalent experience.
- 5+ years of Software Engineer or PHP Developer experience. Working with PHP, LAMP, MySQL, and JavaScript is a plus, but other languages are accepted as well.
- Comprehensive understanding of/practical experience with content management, document management and knowledge of management concepts.
- Excellent knowledge of Web platforms and technologies.
- Advanced understanding of object-oriented programming languages
- Hands-on experience with Web-database integration and a range of relational database platforms, including SQL Server and MySQL.
So if you are a Software Engineer who has experience building and maintaining high performance web applications, we look forward to seeing your resume today!Apply Here
Software Engineer / Web Developer - PHP
Job Description
Are you a talented software engineer that would like join a constantly growing development team that works on large ecommerce projects in a fast paced environment and take your skills to the next level - OpticsPlanet is the place to be.
We are a leading online retailer with a wide selection of products selling to educational, scientific, outdoor, military and consumer markets. We use a wide range of state-of-the-art ecommerce technologies, manage large sets of data, and solve complex engineering and business issues on daily basis. We constantly improve and expand our own large-scale full-featured multi-store ecommerce architecture and work on integration with numerous external business systems and platforms. We're looking for a Software Engineer to join our team.
This person will be working on some of the major projects being introduced in the company, development of existing web applications, as well as integrating with 3rd party tools and services.
Primary Duties and Responsibilities
- Development of enterprise web applications on a LAMP stack, working with Zend Framework, Symfony, and Doctrine.
- Participation in design and planning of new features, as well as improvements to existing systems.
- Integration with 3rd party tools and services, as well as integration between different in-house systems.
- Development of our online stores (including automated publishing tools, front-end setup, as well as integration).
What you would need to qualify
- Bachelors Degree in Information Technology (Computer Science preferred) or equivalent experience.
- 2+ years of Software Engineer or PHP Developer experience. Working with PHP, LAMP, MySQL, and JavaScript is a plus, but other languages are accepted as well.
- Comprehensive understanding of/practical experience with content management, document management and knowledge of management concepts.
- Advanced understanding of object-oriented programming languages
- Hands-on experience with Web-database integration and a range of relational database platforms, including SQL Server and MySQL.
Call Center Manager
Job Summary
The Call Center Manager is responsible for insuring that OpticsPlanet Inc.'s customer's experience meets their expectations. The position is responsible for recruiting, training, motivating and retaining a team of professional specialists that answers customer inquiries courteously and promptly. Knowledge of scheduling principles and call center metrics is essential. The Call Center Manager interacts extensively with other teams within the Customer Service Cluster and the Sales and Customer Engagement Director to make sure that problems are resolved and that sales and margin targets are achieved.
Primary Duties and Responsibilities
- Set specific, measurable, challenging but obtainable goals for TRT members
- Scheduling and delegating responsibilities to appropriate employees to see that service level and response time goals are met
- Maintains and corrects time records, assures that overtime targets are not exceeded
- Develop and provide appropriate levels of training and coaching to members of Sales and Customer Service on Standard Operating Procedures and other essential organizational functions
- Develop reports and mechanisms to measure performance, both quantitative and qualitative, to measure individual performance relative to goals
- Monitor personal achievement to identify areas of improvement
- Motivate employees to assist them in achieving successful performance
- Organize departmental processes to efficiently utilize resources
- Serve as communications nexus between TRT, QA/QC, Order Processing, logistics and Purchasing to insure smooth flow of information as well as to resolve disputes
- Be familiar with and able to answer questions about the company and its policies
- Recruiting and interviewing qualified candidates
- Conducts periodic Orientation Trainings as needed
- Handles second level of escalation for customer issues. Decides which issues need to be escalated to the next level.
- Responsible for skill enhancement and professional development of call center managery staff
- Other projects and responsibilities may be added at the company's discretion
Qualifications, Skills and Requirements
- Associate Degree required, Bachelors Degree preferred
- Minimum of five years of Call Center Experience is required
- Minimum of three years acting in a managery capacity in a Call Center setting.
- Experience with and demonstrated proficiency with MS Office applications (such as MS Word, MS Excel), email programs, and Internet browsers
- Excellent communications skills both oral and written.
- Experience with Instant Messaging or Live Chat helpful.
Inside Sales / Customer Service Representative - Full Time
Morning * Afternoon * Evening * Weekend Shifts Available
FLEXIBLE SCHEDULING
Job Description
Customer Service Specialists are the 'human voice' of Optics Planet. The position exists to optimize sales and profit margins by assisting customers in navigating our web-site, overcoming procedural impediments and generally making it as easy as possible to do business with us. Specialists use their product knowledge, communications and interpersonal skills to build current value by closing sales, but also maximize future value by fostering a trusting relationship between us and the customer.
Primary Duties and Responsibilities
- Answer incoming telephone and email inquiries from prospective and existing customers
- Initiate and close sales and convert on-hold orders to active sales
- Check order status for customers
- Answer product questions
- Make product recommendations
- Inform customers of current promotions or special sales
- Make discount decisions within corporate guidelines
- Answer questions about the Company and its policies
Qualifications, Skills and Requirements
- High School Diploma, GED or equivalent minimum education; (Associate's or Bachelor's Degree is a big plus)
- Minimum typing speed of 30 wpm
- Minimum of 3 years combined experience in retail, technical sales, mail order, Internet sales, Call Center, or Customer Service related position
- Knowledge of Sales and Customer Service principles, including customer needs assessment, quality standards of service, and evaluation of customer satisfaction
- Knowledge of principles and methods for showing, promoting, and selling technical products and services is a big advantage
- Excellent Customer Service skills
- Strong communication skills
- Ability to handle phone calls and email
- Ability to listen and understand as well as communicate information and ideas verbally and in writing
- Knowledge of MS Office applications (such as MS Word, MS Excel), email programs, and Internet browsers
- Knowledge of online Internet forums, chat, and Internet community etiquette is beneficial
Inside Sales / Customer Service Representative - Part Time
Morning * Afternoon * Evening * Weekend Shifts Available
FLEXIBLE SCHEDULING
Job Description
Customer Service Specialists are the 'human voice' of Optics Planet. The position exists to optimize sales and profit margins by assisting customers in navigating our web-site, overcoming procedural impediments and generally making it as easy as possible to do business with us. Specialists use their product knowledge, communications and interpersonal skills to build current value by closing sales, but also maximize future value by fostering a trusting relationship between us and the customer.
Primary Duties and Responsibilities
- Answer incoming telephone and email inquiries from prospective and existing customers
- Initiate and close sales and convert on-hold orders to active sales
- Check order status for customers
- Answer product questions
- Make product recommendations
- Inform customers of current promotions or special sales
- Make discount decisions within corporate guidelines
- Answer questions about the Company and its policies
Qualifications, Skills and Requirements
- High School Diploma, GED or equivalent minimum education; (Associate's or Bachelor's Degree is a big plus)
- Minimum typing speed of 30 wpm
- Minimum of 3 years combined experience in retail, technical sales, mail order, Internet sales, Call Center, or Customer Service related position
- Knowledge of Sales and Customer Service principles, including customer needs assessment, quality standards of service, and evaluation of customer satisfaction
- Knowledge of principles and methods for showing, promoting, and selling technical products and services is a big advantage
- Excellent Customer Service skills
- Strong communication skills
- Ability to handle phone calls and email
- Ability to listen and understand as well as communicate information and ideas verbally and in writing
- Knowledge of MS Office applications (such as MS Word, MS Excel), email programs, and Internet browsers
- Knowledge of online Internet forums, chat, and Internet community etiquette is beneficial
eBay / Amazon Marketplace Specialist
Job Description
The Special Channels team's purpose is to penetrate third party web marketplaces (such as eBay.com and Amazon.com). Our goal is to promote the OpticsPlanet brand by emphasizing quality customer service and low prices. We aim to directly contribute to the overall profitability of the company through our aggressive sales strategies. Each Specialist is trained in most aspects of Special Channels operations but specializes in one of three key areas: order processing, customer service, or sales.
Primary Duties and Responsibilities
- Import and process orders from each channel
- Respond to eBay "Best Offers"
- Place bids on Shopatron orders
- Complete tasks regarding refunds, exchanges, Paypal and customer service issues
- Assist other teams and departments with Special Channels issues
- Respond to official customer disputes, complaints and chargebacks associated with the Special Channels and Paypal
- Manage and respond to customer feedback
- Reply to customer inquiries or complaints via phone calls or emails
- Participate in fostering strong customer relations
- Analyze stock availability and past sales performance to hand-pick key products to feature in specific Channel marketing promotions
- Proactively initiate sales opportunities through product recommendation and price negotiation
- Optimize product listings to maximize search exposure through organic search
- Other projects and responsibilities may be added at the Company's discretion
Qualifications, Skills and Requirements
- High School Diploma, GED or equivalent minimum education
- 2 years+ College Experience a plus
- Experience with and demonstrated proficiency with MS Office applications (such as MS Word, MS Excel), email programs, and Internet browsers
- Excellent communications skills both oral and written
- Excellent Customer Service skills (min. 3 yrs experience)
- Some sales experience required (min. 1 yr). Experience selling online is a plus
- Experience editing HTML and graphics (using Adobe Photoshop) is a plus, but not required
- Previous product knowledge and experience are also a plus
Bonus Qualifications
- Exemplary punctuality and attendance are required for this position. Due to the seasonal nature of our business, all employees will be expected to work additional hours during November and December.
- Specialists may be required to work weekends when work volume requires.
- Specialists require patience, empathy and friendliness in dealing with customers.
- Specialists must have the willingness to see customer issues through to resolution.
Shooting Sports Product Specialist
Job Description
Product Specialists are responsible for the technical knowledge and support of OpticsPlanet, Inc.'s internal and external customers. The position calls for the ability to inform these customers of the features and benefits of the most technically demanding instruments represented in our vast product offerings. In addition, to help improve the overall customer experience, Product Specialists share their passion for the products they service with other groups within the company via formal classroom training and informal one-on-one training.
Primary Duties and Responsibilities
- Help Sales/Customer Service agents achieve sales and profitability targets for various product segments, including but not limited to Tactical, Military, Law Enforcement and Hunting
- Answer incoming telephone and email inquiries regarding technical aspects of and suitability for specific application type inquiries from prospective and existing customers
- Respond to customer product and technical inquiries by phone, fax and e-mail
- Manage Products
- Assist end-users in the understanding and utilization of the equipment by providing appropriate technical application expertise
- Follow up with suppliers and customers on product specifications
- Respond to questions from external sales customers and customer service team members
- Conduct periodic product training seminars for team members and customers
- Identify suitable products to replace backordered products
- Work with IT and Web Development teams to insure that technical product descriptions are correct
- Contribute regularly to company user groups, discussion forums and blogs
- Manage and be accountable for a sample product account
- Stay abreast of current marketplace trends
- Use internal and external tools and resources to gather product specifications
Qualifications, Skills and Requirements
- Expert knowledge of shooting sports, law enforcement, and/or military gear and related equipment including optics
- Minimum Associates Degree or related experience in a technical field
- Minimum of 5 years combined experience in technical product sales or marketing
- Knowledge of principles and methods for showing, promoting, and selling technical products and services
- Technical abilities to conduct preventive maintenance, minor repairs, fault analysis, customization and upgrades on customer equipment
- Ability to work consultatively with customers to identify and select the most appropriate product for their particular application
- Strong communication skills
- Ability to handle phone calls and email
- Ability to listen and understand as well as communicate information and ideas verbally and in writing
- Knowledge of MS Office applications (such as Word, Excel, Outlook) and Internet browsers
- Knowledge of online Internet forums, chat, and Internet community etiquette is beneficial
Personal Characteristics
Candidate must be extremely comfortable in interacting with end-users who exhibit a wide range of sophistication levels. The position requires the ability to act as the intermediary between the customer, OpticsPlanet, and our suppliers and vendors. The ultimate goal is to delight the end-user by delivering the perfect tool to him or her in a timely and cost effective manner.Apply Here
Web Designer with Extensive User Interface Experience
Job Description
Have you ever wanted to have your work viewed by a million people each week? Do you want to create sleek and responsive user interfaces for a company with over $100 million in revenue? If so, we have a challenging and exciting opportunity for you!
OpticsPlanet, Inc. is seeking an experienced Web Designer to join our creative team. You will be responsible for improving the design, usability and user experience of OpticsPlanet.com, our flagship store and one of the 200 largest and fastest growing online retailers in North America. In addition to OpticsPlanet.com, we also have numerous other stores, ranging from a members-only private sales site to a fashion eyewear boutique website.
You will also have the opportunity to work as a designer for our sister marketing agency, where you will be an integral part of the design and development of UI for e-commerce, corporate websites, blogs, and promotional micro-sites that enhance our clients' online brand presence. Our clients are widely varied in terms of size, industry, target market, and needs, offering unique and exciting challenges for you to excel at.
Your design must be creative, responsive, and feature amazing UX that works on multiple devices, from traditional desktops to the newest tablets and smart phones.
Additional examples of our work:
- http://www.umledirect.com/
- http://www.opticsplanet.com/gearexpert/
- http://www.eyewearplanet.com/
- http://www.bushnellspeedster.com/
- http://www.zeissgear.com/
Primary Duties and Responsibilities
- Work collaboratively with the marketing team to design promotional materials, including advertisements, emails, special landing pages and more.
- Work on improving usability of the existing and new web applications.
- Guide web developers and software engineers through the entire development process ensuring best user experience.
- Design entire websites from scratch that would work for all browsers and mobile devices.
Qualifications, Skills & Requirements
- MUST submit a link to a strong online portfolio featuring web, user interface and interactive design examples.
- Passion for elegant and intuitive user interfaces.
- Expertise in Adobe Photoshop and Illustrator.
- Understanding of modern web technologies (XHTML, CSS, JavaScript), social media, and search engine optimization is a major plus.
Sr. Front End Developer / JavaScript / AJAX / JSONP / jQuery / HTML5
Job Description
OpticsPlanet, Inc. is seeking an experienced Front-End Web Developer to join our web development team. You will work closely with designers and software engineers to implement sophisticated user interfaces for web applications. OpticsPlanet, Inc is a leading $120mln+ Internet Retailer with a wide selection of products selling to educational, scientific, outdoor, military and consumer markets using our own Ecommerce Technology Platform. We use a wide range of state-of-the-art ecommerce technologies, manage large sets of data, and solve complex software engineering and business issues on daily basis. This is an exciting time to join us as we are expanding our development efforts, growing as a business, and building some very interesting ecommerce technology to power our industry-leading ecommerce and content sites.
Primary Duties and Responsibilities
- Work with user interface designers, graphics designers, and software engineers to implement sophisticated user interfaces using XHTML, HTML5, CSS, JavaScript, AJAX, JSONP
- Write standards compliant XHTML and CSS
- Build reusable, well-abstracted, efficient and SEO-friendly front end components and systems
- Develop and extend OO JS libraries
- Develop prototypes and templates for various web applications
- Identify and resolve browser compatibility issues
- Identify and resolve performance bottlenecks
- Test new and existing web applications
Qualifications, Skills and Requirements
- Must submit a link to a strong online portfolio featuring interactive UI samples
- Expertise in XHTML, CSS, JavaScript, AJAX, JSONP
- 3+ years experience building user interfaces for web applications
- Extremely detail oriented with a passion of delivering high performance code and pixel perfect implementations
- Must be able to write JavaScript with and without the use of OOJS Frameworks such as jQuery
- Understanding of modern communication media, social networking, and search engine marketing
- Understanding of server side scripting and PHP
- A habit of thorough testing and retesting of own work
- Experience with template engines such as Zend View and Twig is a plus
- Excellent documentation and communication skills
- BS or BFA in any field
- Ability to keep up to date with related technologies
- Ability to handle the pressure and fluidity of a fast paced environment
- Ability to multitask, juggle multiple projects simultaneously, and meet strict deadlines
- Ability to present and 'sell' your solutions
Product Category Manager - Hunting, Tactical, Military, and Outdoors
Job Description
The Product Category Manager will play a critical role in driving the next phase of growth and maturity for all OpticsPlanet, Inc stores by driving new category launches and product assortment planning and execution. This will include determining the store's category roadmap and defining site features needed to support new categories. The Product Category Manager will be responsible for implementing a comprehensive category management plan, incorporating consumer and shopper insights for all OpticsPlanet, Inc categories including but not limited to Tactical, Military, Hunting and Outdoor.
Primary Duties and Responsibilities
- Leads process to define key categories and identify category growth drivers for business planning cycle for various product segments, including but not limited to Tactical, Military, Hunting and Outdoor
- Assists Content Management Team in classification and categorization of new products
- Utilizes customer data, external analysis and input from key stakeholders to determine new category roadmap and make product mix/assortment decisions
- Creates a clear process and timeline for launching new categories and expanding the product assortment, with a focus on driving revenue and creating a great user experience
- Accountable for product lifecycle management for all channels
- Responsible for the training and development of team members
- Actively participates in category assortment planning, demand planning, and merchandising planning
- Responsible for executing private label product development and selecting branded merchandise to support financial goals
- Participates in development and execution of financial assortment, and pricing strategies for all channels
- Proactively scans internal and external business environment for new category management ideas and methods
- Uses existing tools and reports to diagnose new category opportunities
- Leads development of category management objectives, strategies, and plans to help maximize category performance
- Joins sales team in penetrating key customer decision-makers to present category development plans
- Exhibits strong organizational, communication, and time management skills
- Understands key retail customers, the marketplace, competitors, and categories
- Responsible for preparing and conducting semi-annual category line reviews for the Retail channel assortment
Qualifications, Skills & Requirements
- 2-5 years of Product Category Management or related experience preferably in e-commerce or comparable field
- Bachelor's Degree in related field preferred
- Strong knowledge and familiarity of Technical Products including but not limited to Tactical, Military, Hunting and Outdoor
- Solid understanding of user interface standards, limitations, and technologies
- Strong familiarity with e-commerce performance metrics
- Solid knowledge of Microsoft Office Suite
- Must be willing to adapt to change and a fast paced work environment
- Ability to establish and maintain effective interpersonal working relationships with internal customers internal/external suppliers and fellow team members at all levels
- Solid understanding of Internet business model
Warehouse Shipping and Receiving Specialist - Temporary
Job Description
Under general supervision of the designated leader, this position is responsible for shipping and receiving, inventory control, stocking products, keeping warehouse area neat and orderly.
Primary Duties and Responsibilities
- Receive all incoming shipments and mail
- Ship all outgoing domestic and international items including customer pickups
- Prioritize and pick items to fill orders
- Load and unload delivery trucks
- Receive items according to the Packing List and designated Purchase Order
- Place received merchandise in the warehouse
- Designate and organize warehouse stock by product line and by physical alignment, allowing sufficient space for overflow
- Maintain, handle and move physical inventory within the warehouse
- Engage in continuous redesign and restructuring of warehouse space (additional shelving/prime location/overstock) according to sales report to ensure efficiency of operations
- Perform periodic physical inventory
- Pick product according to the Pick List and stage product for shipping using computerized inventory system
- Pack product in designated container(s) in such a way that product is not damaged during delivery
- Ensure all ready orders/DSPOs (and mail) are shipped the same day
- Work with other departments such as Purchasing, Order Processing and QA/QC/RM to resolve any shipping and/or receiving issues
- Be aware of changes in and comply with Export Control Rules and carriers' requirements
- Assist with identification and segregation of defective merchandise
- Ensure overall warehouse and assigned work station is neat and orderly
- Maintain continuous communication over radio within the department and respond to inquiries from other departments
- Be flexible to handle job rotation within the Warehouse/Shipping/Receiving department
- Perform various housekeeping and maintenance tasks when called upon
- Provide assistance with special events
- Complete other projects as assigned
Qualifications, Skills & Requirements
- High School Diploma or GED
- Prior experience in a warehouse environment sufficient to work under general supervision
- Ability to work overtime
- Ability to stand for 2 - 4 hours straight
- Ability to move and lift products weighing as much as 70 pounds
- Ability to operate powered and hand industrial vehicles such as forklifts, pallet jacks, etc.
- Must be self-disciplined, motivated, and team focused
- Ability to operate in a fairly intense environment to meet critical shipping deadline
- Ability to start, control and maintain a complete process or procedure, while keeping safety and compliance at the forefront
- Ability to carry out oral and written instruction of the designated leader
Logistics Specialist (No Transportation sales involved)
Job Description
OpticsPlanet, Inc is seeking a full-time Logistics Specialist to help with day to day operations resolving order fulfillment issues, customer inquiries, and insurance processes. The Specialist will be working directly with several shipping carriers as well as other businesses to ensure orders are delivered on time and that customer expectations are met.
Primary Duties and Responsibilities
- Coordinate inbound and outbound transportation for OpticsPlanet, Inc. and to monitor and report on carrier performance.
- Act as a liaison between the company and carriers to track and re-route packages as well as identify and resolve carrier service failures and negotiate refunds.
- Assist with audit of service provider invoices for accuracy and completeness.
- Analyze product information to determine carrier shipping restrictions and to assist with determining appropriate pricing.
- File insurance claims for lost and damaged packages and track progress until resolution.
- Resolve daily logistics issues and perform daily activities such as requesting freight quotes, tracking shipments, re-routing packages, preparing transportation documents, scheduling shipments and deliveries, etc.
- Support other Teams by providing necessary logistics information in a timely manner.
Qualifications, Skills & Requirements
- Associate's degree or some college coursework is expected, a Bachelor's degree is preferred.
- Excellent written, verbal, and interpersonal skills to interact with carriers, suppliers, customers, as well as other Teams within the organization.
- Experience and demonstrated proficiency with MS Office applications (such as MS Word, MS Excel), email programs, and Internet browsers.
- Two or more years of experience in account management, vendor relations or customer service OR at least one year of experience in domestic and/or international shipping is highly desired.
- Ability to work in a fast paced environment of a growing organization and to adapt quickly to emerging needs.
Personal Characteristics
Candidates must be able to work independently, demonstrate initiative, take direction and collaborate well with others. Logistics Specialist must be able to multitask and have a positive attitude.Apply Here
Specialists must have the willingness to see Customer issues through to resolution in a timely manner, including phone and e-mail communication.
Marketing Promotions Copy Specialist (Internet / E-Commerce)
Job Description
Our Marketing Team is looking to add a high achieving proven marketer with extensive experience in managing online promotional campaigns. A strong candidate for this position must be able to create engaging promotional copy that will convince our customers that OpticsPlanet is the one-stop shop for all of their gear needs. To succeed in this position, a candidate must have a strong personality that comes across in their ideas and writing, along with an ability to understand the target demographic and promote to them. The candidate must show a strong understand of principles of promoting, showing, and selling products, building awareness, and developing brand identity in the retail/ecommerce industry. Day-to-day responsibilities include maintaining the online promotional calendar & campaigns themselves, creating copy for marketing, advertising, promotions and sales support materials, along with working with the product merchandisers. Understanding of email marketing is a requirement. The candidate must be capable of working in a team and collaborating with others. This is a full-time position in a fast-paced and growing company.
Primary Duties and Responsibilities
- Create and maintain online promotions along with effective promotional and communications material including campaign copy, rules for redemption, policies and more
- Align our promotional efforts through various types of media channels especially email marketing and social
- Help maintain the company's image and identity
- Analyze stock and strategically find opportunities push products
- Collaborate with sales, marketing, merchandising to help push sales
Qualifications, Skills & Requirements
- Bachelor's degree required, with emphasis on Marketing or Advertising
- Knowledge of the sporting goods, hunting, law enforcement, military, astronomy, birding and/or eyewear industries a plus
- Working experience in ecommerce retail environment or at an ad agency is a must
- Deep knowledge of multiple promotional channels especially Email Marketing
- Extreme Attention to detail: style, copy & message
- The ability to promote to a demographic with an extremely niche interest area
- Strong knowledge of the English language: superb writing and verbal skills
- Effective communication skills to keep projects on track and resolve any conflicts
- Positive attitude and strong work ethics, ability to multi task and perform in a fast-paced environment is a must
- A sharp mind with the ability to grasp concepts quickly and work out complex situations
- Knowledge of SEO & online marketing concepts is a plus
- High comfort level with software and technology especially Microsoft Office & the internet
Merchandising Analyst
Job Description
This position will provide a candidate with an opportunity for in-depth training on Internet and Search Engine Marketing (SEM) as well as Product Management and Merchandising. This includes Online Merchandising, cost and supply management, performance measurement and implementation of new processes. Escalate your hands-on experience in managing multiple facets of online marketing and merchandising under the direction of the OpticsPlanet Merchandising Department. Tracking, analyzing, reporting and reacting to the performance of merchandising on both search engines and portals through a sophisticated arsenal of merchandising and marketing tools is an essential part of the job. This position stresses a statistical and analytical approach to online merchandising in order to leverage our world-class data processing capabilities and apply them in a variety of creative online merchandising techniques and methods.
Primary Responsibilities
- Analyzing inventory and sales trends, monitoring inventory turnover
- Ensuring optimal pricing and profitability through margin control
- Contributing to strategic product replenishment and forecasting
- Developing and implementing merchandising strategies resulting improved sales and profit performance
- Creating promotional and seasonal plans to maximize sales and increase Average Order Value (AOV)
- Managing promotions and rebates on site
- Assembling and merchandise kits and gift packages
- Closely working with Marketing department and participating in promotional campaigns
- Monitoring rankings and traffic of web properties to handle product placement on promotional pages and administer updates
- Merchandising products through a variety of sales channels: OpticsPlanet.com, EBay, Amazon and other shopping portals and platforms
- Implementing searchandising in pursuit of strategically targeted sales
- Performing market research to identify new products and maintaining a strong knowledge of the latest products
- Utilizing reports and analytical tools, updating required databases on as-needed basis
Qualifications, Skills & Requirements
- Bachelor's Degree is required (concentration in Supply Chain Management, Purchasing, Business or Economics is preferred)
- Positive attitude, strong work ethic and ability to multi task is a must
- Willingness to learn
- Analytical skills and attention to detail
- Ability to understand and analyze complex data in order to make informed decisions
- Excellent verbal and written communication skills
- A sharp mind with an ability to grasp concepts quickly and work out solutions to complex logic problems
- A demonstrated ability to learn by doing and take initiative to "figure things out"
- A keen interest in Online Merchandising and E-Commerce
- A broad knowledge of business models
- Advanced proficiency in Microsoft Office, specifically MS Excel
- High comfort level with software and technology in general
Personal Characteristics
We are looking for bright, energetic individuals willing to learn and grow in a fast paced environmentApply Here
Search Engine Marketing Manager (SEM, Search Engine Optimization & PPC, Paid Search)
Job Description
The SEM Manager position at OpticsPlanet offers the opportunity to lead the Search Engine Marketing strategy for a top 200 online retailer with close to one million products, competing for top rankings & sponsored search placements with the likes of Amazon, Cabelas, Zappos and other e-commerce giants. SEM channels are one of our most important, successful & growing drivers for business success. Your analytical skills will be stretched to their capacity, identifying opportunities to further develop our SEO strategy and strengthen our complex multi-million Paid Search program. You will be the mastermind behind large scale content and architecture strategies geared to respond to and anticipate search engine algorithm changes as well as deeper optimization of our Paid Search efforts targeting the most used channels and emerging devices. Your leadership and collaborative planning skills will be honed and tested as you work together with the SEO & PPC teams, Web Content Management Team, Web Design and Software Development Teams to shape the architecture & content creation of our websites to best serve our customers while achieving all our SEO goals and being efficient with internal resources, as well as form PPC campaigns that focus on customer acquisition, remarketing, and increasing our Brand strength & signals. In short, this is an amazing opportunity for an experienced enterprise Search Engine Marketing professional with proven success within the SEO & PPC realm, who has the ability to adapt quickly and thrive in a growing environment.
Primary Duties and Responsibilities
- Hands-on management of the company's WELL FUNDED SEM initiatives: Sponsored Search, Display, Remarketing, Affiliate Program, Link Building, Site Architecture, Content Creation
- Analysis & Reporting of all SEM efforts on Key Performance Indicators (KPIs) and utilizing your deep knowledge of the SEM sphere to further build our Marketing BI
- Refine & build new strategies that aligns with the companies goals of acquiring new customer flow Find opportunities to acquire new and help further improve our ROI
- Collaborate with Web Content Management, Software Development, Design, and the rest of Marketing Teams to integrate strategies into all channels
- Evaluate and be able to quickly adapt to industry & marketplace trends including Google's Algorithms changes, seasonal sales trends within our niche markets, and more. Drive continued innovation and implementation of best practices within the SEM industry
- Manage the daily responsibilities of the SEM team as well as mentor the analysts
- Maintain strategic business relationships with our SEM partners
Qualifications, Skills & Requirements
- Search Engine Optimization (SEO) expertise is the core requirement
- Experience in managing SEM budget in excess of $3.5M / year
- Strong familiarity with current and developing SEO trends, best practices and requirements
- Experience with web content management systems, analytics tools (ie: Google Analytics), and basic HTML, Google AdWords & BingAds is a must
- Proven grasp of all Paid Search mediums including remarketing, display & content, mobile, video
- Experience with automated bid management PPC platforms is a plus
- Strong Analytical and Logical skills
- Bachelor's degree in a related field is preferred
- A broad knowledge of ecommerce business models
- Excellent verbal and written communication skills
- A sharp mind with an ability to understand & develop concepts
- Positive attitude, strong work ethics, and ability to multi task
- Attention to details
- Advanced proficiency in Microsoft Office, specifically MS Excel as well as high comfort level with software and technology
Personal Characteristics
To be successful in this position, you must have strong attention to detail, be able to work in a demanding and fast-paced environment, attend to multiple tasks simultaneously under pressure, and be willing to learn.Apply Here
Junior Web Content Developer
Job Description
This position will primarily be responsible for creating and managing product content on the Company's websites and online databases.
Primary Duties and Responsibilities
- Ensure accurate and coherent product content on the websites
- Post content on the website in a timely manner, in accordance with the overall design and content strategy
- Add, remove and edit product information on a daily basis
- Maintain and implement changes and updates to product descriptions, prices, images, and specifications reflecting latest promotions and offers
- Work on implementation of websites using Photoshop and HTML editors
- Provide regular updates to other departments within the organization on the changes
Qualifications, Skills & Requirements
- Associates Degree in Computer Science preferred
- Minimum of one year experience working with HTML
- Excellent writing skills
- Experience with digital image manipulation and web graphics
- HTML & CSS knowledge and ability to use various HTML Editors
- Good working knowledge of Microsoft Office products including MS Excel
- Knowledge of PHP and MySQL is a plus
- Additional knowledge of e-commerce, web and database technologies such as SQL, Yahoo Store, Xcart and graphic design skills is a plus
- Ability to prioritize tasks and deliver results on time.
Web Content Copywriter
Job Description
OpticsPlanet, Inc. is looking for a Web Content Copywriter with exemplary editing and writing skills, a keen marketing sense, and a passion for producing unique, intriguing content for our online stores. Superb writing and editing skills are necessary for this position, along with the ability to multi-task, and locate relevant information online and other resources for thousands of products across a wide array of categories. The position will involve copy writing, editing, manipulating and paraphrasing existing content, keyword research, and analysis of product descriptions. The Web Content Copywriter will play a key role in Search Engine Optimization (SEO) strategies for existing E-commerce sites and new E-commerce sites in development.
Primary Duties and Responsibilities
- Develop unique web content, optimized for search engines
- Edit product information across several online store fronts to avoid duplicate content, while retaining essential information for the consumer
- Write compelling descriptions that sell the product by integrating the manufacturer's features and specifications with savvy marketing language
- Work with Marketing and Web Content Management to develop writing tones specifically designed for each online store
- Research and generate keywords using keyword tools
- Analyze and review keyword strategy across several web sites
Qualifications, Skills & Requirements
- Bachelors degree in Communications, English, Marketing, or similar field is preferred but not required
- Exceptional writing, editing and proofreading ability
- Proficiency in writing rich, robust, accurate content quickly
- Working knowledge of HTML
- Ability to learn and use proprietary systems & processes.
- An understanding of SEO, experience is a plus
- Strong knowledge and comfort with Microsoft Office, especially MS Excel and MS Word
- Basic Photoshop and understanding of digital image manipulation is a plus
- Knowledge of e-commerce content management operations is a plus