This should be more popular! - Element Optics Immersive Series 5x30mm Rifle Scope

This is a real hidden gem of an optic. The clarity is top level, and on par with very high end glass. The field of view is huge, but there's a enough zoom/clarity to hunt deer or ring steel at 200+ yards. Low light performance is good, and the well designed reticle(MIL version) gives you 30 MIL of hold over. Great option for those of us that don't want to be fidgeting around with our scopes, and just want to shoot. The illumination is also quite good, and daylight bright. I think the real key that people need to understand is this: This is a prism scope WITH parallax adjustment. You just don't get that with most prism scopes, and its a major reason for the clarity. It is worth every penny!